Track response, gain data, improve campaigns
The combination of printed direct mail campaigns and personalized URL websites gives you all possibilities to track campaign response in detail and gain additional customer data for even more personalized follow-up mailings.
A personal URL leads each recipient to his website
- Works with Standard HTML
To create a personalized website with DirectSmile Cross Media, you only need your mailing list and an html layout which can be created by any web designer.
- One Minute Design
Using One Minute Design you can set up fully-functional feedback pages and market surveys within minutes - even without a designer!
- Campaign Dashboard
Powerful real-time response tracking offers you up-to-the minute access to all campaign data. On the Campaign Dashboard you can view any action of a customer on his website, create detailed campaign reports and select data for targeted follow-up campaigns.
- Integrated Image Personalization
Thanks to DirectSmile´s fully integrated concept personalized images or animations can be easily integrated on every personalized website. In addition, previews of customized brochures can be displayed in an instant.
- Automated Response
Triggered by the customer´s actions on his website, personalized e-mails or sms messages can be sent automatically as an immediate response.
